adidas Brand Event
PhotoNemo's patent-pending PET film insert branding delivered a glass-smooth, fully branded booth exterior for a global sports brand event in South Korea.
adidas Brand Event — PET Film Insert Branding
PhotoNemo's AI photo booth was installed at an adidas brand event held in South Korea. This project shows how PhotoNemo's proprietary PET film insert exterior-branding technique meets the standards a global brand demands.
Event Overview
Matching adidas's dynamic brand image, PhotoNemo delivered a consistent brand experience from the hardware exterior to every software screen. What stood out most was PhotoNemo's own customization technology.
What Makes PET Film Insert Different
For brand events, the biggest question in booth rental is branding. PhotoNemo answers it with a technique it developed in-house: instead of wrapping the booth in adhesive vinyl, a printed PET film is inserted between the frame panels.
Compared with adhesive wraps
| Item | Typical vendors (adhesive wrap) | PhotoNemo (PET film insert) |
|---|---|---|
| Method | Adhesive sticker applied to the booth face | Printed PET film inserted between frame panels |
| Finish | Prone to bubbling | Bubble-free, glass-like smooth finish |
| Install / removal | Labor-intensive application and removal | Quick insert/removal, lower cost |
| Brand impression | Sticker seams and a retrofitted look | Reads as a factory-built branded device |
Patent-pending design
The PET film insert method is the product of deliberate R&D, not a workaround — a design-rights application has been filed, protecting it as PhotoNemo's own technical asset.
Customization Scope
Customization flexes with the client's budget and goals:
- Exterior branding — PET film turns the entire booth into a brand object
- Software customization — print frames, shooting screens, and idle screens styled to the campaign
Results
At the adidas event, PhotoNemo proved that top-tier branding does not require top-tier cost. The PET film insert method delivered the exterior quality a global brand expects while keeping cost down, and its quick install/removal kept event operations efficient.
Working with International Agencies
PhotoNemo operates photo booth rentals for events held in South Korea, and we welcome international event agencies producing brand events here. English communication, quotations, invoicing, and payment paperwork are all handled by our team — send your brand assets and we handle every format conversion. Contact us to get a quote.
FAQ
How is PET film branding different from a vinyl wrap?
A wrap is an adhesive sticker applied to the booth surface — it can bubble, shows seams, and takes labor to remove. PhotoNemo's PET film slides between the frame panels, giving a bubble-free, glass-smooth finish that reads as a factory-built branded device, with quick install and removal.
What do we need to provide for exterior branding?
Just your official design assets (logo, key visuals). PhotoNemo handles the layout, film production, and application. Exterior branding is available for the color booth models.
Can screens and prints match the exterior?
Yes. Print frames, the shooting UI, and idle screens can all be styled to the same campaign so the booth delivers one consistent brand experience.